UX/UI Designer
UX / UI

Solidoodle

3D Printing made easy!

A 3D printers manufacturer in the heart of Brooklyn, selling affordable and easy to use 3D Printers designed for the modern home.

UX / UI

UX / UI

PROBLEM STATEMENT:

3D Printing is for advanced users and engineers... 

Our research have found that most of our users who are not very technical, having serious problems in figuring out how to use our 3D printers and how to use 3rd party software to model, create, and print models.

THE OBJECTIVE:

The vision was to build a more user friendly printer and create an eco-system of seamless communication between the physical device, online file-sharing community and software.

PROBLEMS WE WERE AIMING TO SOLVE:

Make the printing experience for a less tech-savvy users easier, simpler and enjoyable.

RESEARCH:

Interviewed 10 people, man and woman, ages 25-35, and also collected data from an independent customer forum where users voice their concerns, complaints, and advise.

KEY FINDINGS:

Users are getting confused and lack knowledge in how to connect our printers to 3rd party software, users also have expressed frustration with the process of printing anything that is not available online, which required some knowledge how to design a 3D model, and print it.

CURRENT BEHAVIOR:

Users would use one software for modeling, another software for converting the model into a printable file and in many cases another software to print. Essentially users had to learn 3 different softwares/applications to print something.

 

COMPETITIVE ANALYSIS:

Our competitive analysis have showed that none of our competitors at the time had and easy to use and very simple printer that non-tech person would understand how to operate.

  USER FLOW:   First construction of the user flow was an assumption of a happy path of how the user would enter and complete the task at hand.   However, after conducting user testing of initial prototype, we have learned that a user has many more decision points while using the Printer.   So I have created a chart of how the entire eco-system is connected to each part and how it interacts with each part, followed by an updated user flow of printing a 3D model.

USER FLOW:

First construction of the user flow was an assumption of a happy path of how the user would enter and complete the task at hand. 

However, after conducting user testing of initial prototype, we have learned that a user has many more decision points while using the Printer. 

So I have created a chart of how the entire eco-system is connected to each part and how it interacts with each part, followed by an updated user flow of printing a 3D model.

  UESR TESTING

UESR TESTING

user-test.jpg
eco-system.jpg
  LOW-FIDELITY WIREFRAMES

LOW-FIDELITY WIREFRAMES

 HIGH-FIDELITY DESIGNED SOFTWARE SCREEN

HIGH-FIDELITY DESIGNED SOFTWARE SCREEN

software-screen.png
community-login.jpg
  RESULT:   As a result of user interviews, user testing, research and analysis, the entire approach to the connected-device was changed, and all previous assumptions and believes of how the users are interacting with our printers were refined and updated to reflect our findings.  Based on the entire process, we have disproved the previous ideas on how the online store, file-sharing and devices should interact, and learned that a proper eco-system had to developed, however, I have proven my initial assumptions that users don't want to spend time nor learn complex software, all they need is a one unified platform where they can shop, download, modify and print.

RESULT:

As a result of user interviews, user testing, research and analysis, the entire approach to the connected-device was changed, and all previous assumptions and believes of how the users are interacting with our printers were refined and updated to reflect our findings.

Based on the entire process, we have disproved the previous ideas on how the online store, file-sharing and devices should interact, and learned that a proper eco-system had to developed, however, I have proven my initial assumptions that users don't want to spend time nor learn complex software, all they need is a one unified platform where they can shop, download, modify and print.